Award

Merthyr Tydfil Town Marketing and Communications Strategy and Delivery

MERTHYR TYDFIL COUNTY BOROUGH COUNCIL

This public procurement record has 1 release in its history.

Award

01 Nov 2021 at 13:19

S2W Notice - Website Contract Award Notice
Summary of the contracting process

The Merthyr Tydfil County Borough Council is seeking to implement a Marketing and Communications Strategy for the town, which is part of its broader Placemaking Plan for 2020-2035. The procurement process is currently in the Award stage, following the successful tender submitted by Equinox. The original tender titled "Merthyr Tydfil Town Marketing and Communications Strategy and Delivery" was published on 27th September 2021, with a submission deadline of 13th October 2021. This project falls under the services industry category, specifically focusing on advertising and marketing services.

This tender represents a valuable opportunity for businesses specialising in marketing, communication, and public relations to engage with the council’s efforts to enhance community engagement and promote the town's positive attributes. Companies that have expertise in developing strategic marketing campaigns and stakeholder communication strategies would be particularly well-suited to compete in future tenders related to this initiative. The ongoing development of various projects aligned with the Council's Plan may also create further openings for partnerships and collaborations in the local services sector.

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Notice Information

Notice Title

Merthyr Tydfil Town Marketing and Communications Strategy and Delivery

Notice Description

In October 2020, Merthyr Tydfil County Borough Council formally adopted the Merthyr Tydfil Strategy Valley Hub: Placemaking Plan 2020 - 2035. Through the delivery of the Plan a number of strategic, enterprise, digital and operational projects are being identified, developed and delivered.It is a corporate priority for the Council to communicate all of the positive news stories aligned to the delivery of the Town Centre Placemaking Plan and this commission is imperative in order for the Council to achieve maximum engagement with its stakeholders and the public.There are a wide range of projects in development and delivery, with many more planned for the coming years. This Marketing and Communications Strategy will provide the detail on how the Council can communicate key messages, share information from its stakeholders and promote the Town Centre through an identified brand and a wide range of techniques to achieve the greatest impact.It is essential that the Marketing and Communications Strategy is developed simultaneously to the implementation of the delivery plan. Early identification of key stories and messages will be required from the appointment of consultants, to ensure full engagement for the duration of the commission.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-kuma6s-114334
Publication Source
Sell2Wales
Latest Notice
https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=114334
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
S2W Notice - Website Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Not specified
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
1 Nov 20214 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
25 Oct 20214 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Not Specified
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
MERTHYR TYDFIL COUNTY BOROUGH COUNCIL
Contact Name
Zoe Thomas
Contact Email
Not specified
Contact Phone
+44 1685725000

Buyer Location

Locality
MERTHYR TYDFIL
Postcode
CF48 4TQ
Post Town
Cardiff
Country
Wales
Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL5 South East Wales
Small Region (ITL 3)
TLL51 Central Valleys and Bridgend
Delivery Location
Not specified
Local Authority
Merthyr Tydfil
Electoral Ward
Plymouth
Westminster Constituency
Merthyr Tydfil and Aberdare

Supplier Information

Number of Suppliers
1
Supplier Name

EQUINOX

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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