Tender

Research on Consumer Perception towards Eating Quality and PGI Welsh Lamb

HYBU CIG CYMRU-MEAT PROMOTION WALES

This public procurement record has 1 release in its history.

Summary of the contracting process

The public procurement process led by Hybu Cig Cymru-Meat Promotion Wales involves a tender for research on Consumer Perception towards Eating Quality and PGI Welsh Lamb. The research task includes investigating consumer perception at all buying stages, with key deadlines for the tender period by December 21, 2022, and the award period by December 23, 2022. This opportunity falls under the services category and targets businesses experienced in market research and social research services.

Businesses looking to expand into market research services or social research services can seize the opportunity presented by the tender for research on consumer perception of PGI Welsh Lamb by Hybu Cig Cymru-Meat Promotion Wales. By understanding consumer behaviour throughout the buying journey, companies can tailor their offerings to meet consumer demands, potentially leading to business growth and increased market presence in the food industry.

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Notice Title

Research on Consumer Perception towards Eating Quality and PGI Welsh Lamb

Notice Description

HCC requires a supplier to provide in-depth qualitative research into consumer perception towards the eating quality of PGI Welsh Lamb. This work is likely to include a mix of in-person and remote interviews with consumers, and should include an investigation into consumer perception at all stages of the buying, preparing and eating journey.The research should include a capture of how consumer perception of PGI Welsh Lamb eating quality changes when consumers are exposed to information that challenges typical barriers to purchase - i.e. a wider repertoire of PGI Welsh Lamb dishes, as well as guidance on cooking and preparing various cuts of PGI Welsh Lamb. The aim of this research will be to ascertain how consumer perception and views on PGI Welsh Lamb quality changes during the full buying journey including pre-purchase, point of sale, preparation and consumption process.The research will support the understanding of consumer perception of PGI Welsh Lamb and will build on work already being delivered through the Welsh Lamb Meat Quality Project, more information on this can be found at: https://meatpromotion.wales/en/industry-projects/red-meat-development-programme/cynllun-safon-bwyta-cig-oenNOTE: To register your interest in this notice and obtain any additional information please visit the Sell2Wales Web Site at https://www.sell2wales.gov.wales/Search/Search_Switch.aspx?ID=127303. (WA Ref:127303)Relates to the following project/programme financed by EU Community Funds: The Programme is funded through the Welsh Government Rural Communities Rural Development Programme 2014 - 2020

Publication & Lifecycle

Open Contracting ID
ocds-kuma6s-127303
Publication Source
Sell2Wales
Latest Notice
https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=127303
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
S2W Notice - Website Invitation to Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Not specified
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79310000 - Market research services

79315000 - Social research services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
7 Dec 20223 years ago
Submission Deadline
21 Dec 2022Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Not Specified
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
HYBU CIG CYMRU-MEAT PROMOTION WALES
Contact Name
Bryan Regan
Contact Email
bregan@hybucig.cymru
Contact Phone
+44 01970625050

Buyer Location

Locality
ABERYSTWYTH
Postcode
SY23 3FF
Post Town
Shrewsbury
Country
Wales

Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL4 Mid and South West Wales
Small Region (ITL 3)
TLL41 Mid Wales
Delivery Location
Not specified

Local Authority
Ceredigion
Electoral Ward
Llanfarian
Westminster Constituency
Ceredigion Preseli

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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