Tender

Integrated Agency Services

HYBU CIG CYMRU-MEAT PROMOTION WALES

This public procurement record has 1 release in its history.

Tender

20 Feb 2023 at 00:00

OJEU - F2 - Contract Notice
Summary of the contracting process

The procurement process for this tender, titled "Integrated Agency Services," is being carried out by Hybu Cig Cymru-Meat Promotion Wales in Aberystwyth, UK. The tender falls under the services industry category and is currently at the award stage, with the tender period closing on 24th March 2023. Hybu Cig Cymru is seeking a supplier for integrated agency services related to PGI Welsh Lamb, PGI Welsh Beef, and Pork from Wales campaigns.

This tender offers opportunities for businesses that excel in delivering high-impact and cost-effective multi-channel integrated marketing campaigns. Suitable businesses should be able to devise and execute brand marketing strategies based on data-driven insights to meet Hybu Cig Cymru's marketing objectives. Businesses capable of utilising various marketing channels effectively, including TV, digital adverts, and social assets, will find this tender well-suited for their expertise and growth.

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Notice Information

Notice Title

Integrated Agency Services

Notice Description

HCC is seeking a supplier for the provision of integrated agency services in connection with PGI Welsh Lamb, PGI Welsh Beef and Pork from Wales campaigns

Lot Information

Lot 1

HCC is seeking a supplier for an initial 1 year term with the potential for extension of a period of up to 24 months. The indicative annual budget is GBP530,000. HCC requires tenderers who can prepare and deliver high impact and cost effective multi-channel integrated campaign for the UK market. The successful tenderer will be required to devise and deliver brand marketing campaigns based upon evidence-based insight and analysis which will deliver HCC's marketing objectives (which are set out in Appendix 3 of this ITT), for Welsh Lamb, Welsh Beef and pork from Wales. Successful tenderers will be required to use the most appropriate channels to achieve our objectives. They are also asked to make use of existing Creative Assets to maximise value for money and return on investment where possible. This includes TV & digital adverts, social assets, film and photography. A folder of creative asset examples is provided for reference from the procurement section of the website (https://meatpromotion.wales/en/about/corporate-information/procurement/new-opportunities) where details of this ITT are held.

Renewal: HCC shall be entitled to extend the term of this Agreement for up to one (1) period of up to twenty four (24) months, such period to commence on 1st April 2024

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-kuma6s-129293
Publication Source
Sell2Wales
Latest Notice
https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=129293
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
OJEU - F2 - Contract Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79341000 - Advertising services

Notice Value(s)

Tender Value
£1,600,000 £1M-£10M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
20 Feb 20233 years ago
Submission Deadline
24 Mar 2023Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Active
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
HYBU CIG CYMRU-MEAT PROMOTION WALES
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
ABERYSTWYTH
Postcode
SY23 3FF
Post Town
Shrewsbury
Country
Wales
Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL4 Mid and South West Wales
Small Region (ITL 3)
TLL41 Mid Wales
Delivery Location
TLL1 West Wales and The Valleys
Local Authority
Ceredigion
Electoral Ward
Llanfarian
Westminster Constituency
Ceredigion Preseli

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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