This public procurement record has 2 releases in its history.

Summary of the contracting process

The procurement process titled "Promoting Orkney - Orkney.com" is being conducted by Orkney Islands Council, a regional authority based in Kirkwall, UK, primarily focused on the recreation, culture, and public services sectors. This contract aims to promote orkney.com through various media, ensuring cost-effectiveness and longevity. The tender, currently active, is carried out through an open procurement method, with a budget of £50,000. The deadline for tender submissions is 25 April 2019, and the contract was awarded to Hello Starling on 24 June 2019.

This tender presents strategic growth opportunities for businesses in marketing, digital media, and content creation, particularly those that specialise in tourism promotion or community engagement. Businesses with expertise in leveraging social media and online content to attract visitors and residents to distinctive locations like Orkney will find themselves well-positioned to compete in this procurement. Additionally, companies looking to utilise existing promotional materials, such as the quality images produced by the Digital Media Orkney project, can also benefit from this initiative.

How relevant is this notice?

Notice Title

Promoting Orkney - Orkney.com

Notice Description

This contract will involve the promotion of orkney.com in locations or using media that will represent value for money and a degree of longevity. In other words, it is important that this limited budget is used where it will have most impact and over a time period that delivers the best results. The promotional activity to be carried out through this particular contract should be fairly generic; while encouraging people towards orkney.com is key, the effort should focus on the aims of attracting people to visit, live, work and study in Orkney.

Lot Information

Lot 1

This contract is one element of a wider project to maximise the promotional potential of orkney.com, the destination website for Orkney. Other elements of the contract involve social media and content creation to promote orkney.com online. The wider contract work will help promote the latest iteration of orkney.com to the benefit of Orkney's key sectors - tourism, food & drink, creative industries and energy - while also encouraging people to move to Orkney to live, work or study. The Digital Media Orkney project has produced a wide range of quality images of Orkney which will be available for the successful bidder to make use of. Orkney also has a strong brand identity which is used across its sectors and on orkney.com and the promotional activity should make use of this. Orkney Islands Council and Highlands & Islands Enterprise have historically jointly funded the Orkney Marketing programme which has helped to develop many projects in support of Orkney's key sectors. Orkney's four industry groups (Orkney Food & Drink, Orkney Craft Association t/a Creative Orkney, Destination Orkney and Orkney Renewable Energy Forum) also support the project.

Publication & Lifecycle

Open Contracting ID
ocds-r6ebe6-0000580106
Publication Source
Public Contracts Scotland
Latest Notice
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=NOV371757
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
PCS Notice - Website Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

79342100 - Direct marketing services

Notice Value(s)

Tender Value
£50,000 Under £100K
Lots Value
£50,000 Under £100K
Awards Value
Not specified
Contracts Value
£49,898 Under £100K

Notice Dates

Publication Date
12 Nov 20196 years ago
Submission Deadline
25 Apr 2019Expired
Future Notice Date
Not specified
Award Date
24 Jun 20197 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Not Specified
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
Orkney Islands Council
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
KIRKWALL
Postcode
KW15 1NY
Postcode Area
Kirkwall
Country
Scotland

Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM2 Highlands and Islands
Small Region (ITL 3)
TLM20 Highlands and Islands
Delivery Location
TLM65 Orkney Islands

Local Authority
Orkney Islands
Electoral Ward
Kirkwall East
Westminster Constituency
Orkney and Shetland

Supplier Information

Number of Suppliers
1
Supplier Name

Hello Starling

Further Information

Notice Documents

  • https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=APR350785
    Promoting Orkney - Orkney.com - This contract will involve the promotion of orkney.com in locations or using media that will represent value for money and a degree of longevity. In other words, it is important that this limited budget is used where it will have most impact and over a time period that delivers the best results. The promotional activity to be carried out through this particular contract should be fairly generic; while encouraging people towards orkney.com is key, the effort should focus on the aims of attracting people to visit, live, work and study in Orkney.
  • https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=NOV371757
    Promoting Orkney - Orkney.com - This contract will involve the promotion of orkney.com in locations or using media that will represent value for money and a degree of longevity. In other words, it is important that this limited budget is used where it will have most impact and over a time period that delivers the best results. The promotional activity to be carried out through this particular contract should be fairly generic; while encouraging people towards orkney.com is key, the effort should focus on the aims of attracting people to visit, live, work and study in Orkney.

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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