Award

Media Measurement & Evaluation

VISITSCOTLAND

This public procurement record has 2 releases in its history.

Award

19 Jan 2021 at 00:00

Tender

01 Aug 2019 at 00:00

Summary of the contracting process

VisitScotland, a public body based in Edinburgh, has awarded a contract titled "Media Measurement & Evaluation" to Core Concept Strategy. This service contract is part of the marketing and tourism industry and involves media cuttings distribution, evaluation, and analytics, with additional options for services like media monitoring and influencer management. The contract was signed on 17 March 2020, with a total value of £246,500, and the procurement process followed an open procedure. The related tender initiated on 1 August 2019, with bids closed by 9 September 2019.

This contract presents significant opportunities for businesses, particularly those in media analytics, public relations, and marketing sectors. Companies that specialise in media monitoring, evaluation services, and social intelligence are particularly well-suited to engage in future tenders or collaborations with VisitScotland. The competitive landscape includes both local SMEs and larger firms capable of delivering comprehensive media services across various communications channels, enhancing their potential to grow through strategic partnerships.

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Notice Title

Media Measurement & Evaluation

Notice Description

VisitScotland has awarded a contract for media cuttings distribution, evaluation and analytic with the option to bolt on additional services, including media monitoring, media database & outreach, influencer management and social intelligence.

Lot Information

Consumer (UK & International) PR

NO AWARD MADE for media Measurement & Evaluation services to VisitScotland's UK & International Consumer Focus PR team

Options: Detailed within the attached tender documents

Renewal: The Contract will be awarded for an initial period of 12 months with the option to extend by a further 2 x 12-month periods

Corporate PR

Award of contract for delivery of Media Measurement and Evaluation services to VisitScotland's Corporate PR team including Scottish consumer and b2b media; EventScotland focused media; Golf media and Themed Years related media

Options: Media monitoring, media database & outreach, influencer management and social intelligence.

Renewal: The Contract will be awarded for an initial period of 12 months with the option to extend by a further 2 x 12-month periods

Publication & Lifecycle

Open Contracting ID
ocds-r6ebe6-0000593096
Publication Source
Public Contracts Scotland
Latest Notice
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JAN404558
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
OJEU - F3 - Contract Award Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79416000 - Public relations services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£246,500 £100K-£500K

Notice Dates

Publication Date
19 Jan 20215 years ago
Submission Deadline
9 Sep 2019Expired
Future Notice Date
Not specified
Award Date
17 Mar 20205 years ago
Contract Period
Not specified - Not specified
Recurrence
36 months

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Unsuccessful
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
VISITSCOTLAND
Contact Name
Not specified
Contact Email
eileen.o'neill@visitscotland.com, rory.hewitt@visitscotland.com
Contact Phone
+44 1314722222

Buyer Location

Locality
EDINBURGH
Postcode
EH6 6JH
Post Town
Edinburgh
Country
Scotland

Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM1 East Central Scotland
Small Region (ITL 3)
TLM13 City of Edinburgh
Delivery Location
Not specified

Local Authority
City of Edinburgh
Electoral Ward
Leith
Westminster Constituency
Edinburgh North and Leith

Supplier Information

Number of Suppliers
1
Supplier Name

CORE CONCEPT STRATEGY

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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