Award

Love Seafood Media Planning & Buying - FY2021

SEA FISH INDUSTRY AUTHORITY

This public procurement record has 2 releases in its history.

Award

14 Aug 2020 at 00:00

Tender

13 Jan 2020 at 00:00

Summary of the contracting process

The procurement process for the "Love Seafood Media Planning & Buying – FY2021" contract, initiated by the Sea Fish Industry Authority, is aimed at securing a media planning and buying partner to enhance marketing efforts for their consumer brand, "Love Seafood". This tender was conducted via an open procedure and is currently at the award stage, with the contract signed on 26th June 2020. The total value of the contract is £265,000, and it encompasses services within the seafood industry category, located in Edinburgh, United Kingdom. The submission deadline for bids was on 10th February 2020.

This tender presents significant opportunities for businesses, particularly those specialising in media planning, advertising, and marketing within the seafood industry. Companies with proven expertise in consumer-facing marketing strategies and a track record of delivering high-quality media services would be well-suited to compete. With a competitive bid environment evidenced by 11 total bids received, including those from SMEs, this contract could help suppliers expand their market presence and engage with a prominent organisation in the seafood sector.

Find more tenders on our Open Data Platform.
How relevant is this notice?

D3 Tenders Premium

Win More Public Sector Contracts

AI-powered tender discovery, pipeline management, and market intelligence — everything you need to grow your public sector business.

Notice Title

Love Seafood Media Planning & Buying - FY2021

Notice Description

Seafish are looking for a media planning and buying partner to support our consumer-facing marketing efforts and activity for our new brand - "Love Seafood."

Lot Information

Lot 1

Seafish are looking for a media planning and buying partner to support our consumer-facing marketing efforts and activity for our new brand - "Love Seafood." More information can be found in the attached invitation to tender document.

Renewal: Contract may be extended by another 12 months concluding March 2022 which will be agreed and covered by a separate contract.

Publication & Lifecycle

Open Contracting ID
ocds-r6ebe6-0000610477
Publication Source
Public Contracts Scotland
Latest Notice
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=AUG392608
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
OJEU - F3 - Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

79340000 - Advertising and marketing services

Notice Value(s)

Tender Value
£265,000 £100K-£500K
Lots Value
£265,000 £100K-£500K
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
14 Aug 20205 years ago
Submission Deadline
10 Feb 2020Expired
Future Notice Date
Not specified
Award Date
26 Jun 20205 years ago
Contract Period
16 Mar 2020 - 31 Mar 2021 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Not Specified
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
SEA FISH INDUSTRY AUTHORITY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
EDINBURGH
Postcode
EH7 4HS
Post Town
Edinburgh
Country
Scotland

Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM1 East Central Scotland
Small Region (ITL 3)
TLM13 City of Edinburgh
Delivery Location
TLM75 City of Edinburgh

Local Authority
City of Edinburgh
Electoral Ward
Leith Walk
Westminster Constituency
Edinburgh North and Leith

Supplier Information

Number of Suppliers
1
Supplier Name

THE LANE AGENCY

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

{
    "tag": [
        "compiled"
    ],
    "id": "ocds-r6ebe6-0000610477-2020-08-14T00:00:00Z",
    "date": "2020-08-14T00:00:00Z",
    "ocid": "ocds-r6ebe6-0000610477",
    "initiationType": "tender",
    "parties": [
        {
            "id": "org-65",
            "name": "Sea Fish Industry Authority",
            "identifier": {
                "legalName": "Sea Fish Industry Authority"
            },
            "address": {
                "streetAddress": "18 Logie Mill, Logie Green Road",
                "locality": "Edinburgh",
                "region": "UK",
                "postalCode": "EH7 4HS"
            },
            "contactPoint": {
                "email": "greg.smith@seafish.co.uk",
                "telephone": "+44 1315583331",
                "faxNumber": "+44 1315581442",
                "url": "https://www.seafish.org/article/tenders"
            },
            "roles": [
                "buyer",
                "centralPurchasingBody",
                "reviewBody"
            ],
            "details": {
                "classifications": [
                    {
                        "id": "Non Departmental Public Body",
                        "scheme": "TED_CA_TYPE"
                    },
                    {
                        "id": "Seafish industry",
                        "scheme": "COFOG"
                    }
                ],
                "url": "http://www.seafish.org"
            }
        },
        {
            "id": "org-125",
            "name": "Sea Fish Industry Authority",
            "identifier": {
                "legalName": "Sea Fish Industry Authority"
            },
            "address": {
                "streetAddress": "18 Logie Mill, Logie Green Road",
                "locality": "Edinburgh",
                "region": "UK",
                "postalCode": "EH7 4HS"
            },
            "contactPoint": {
                "email": "seafish@seafish.co.uk",
                "telephone": "+44 1315583331",
                "faxNumber": "+44 1315581442",
                "url": "http://"
            },
            "roles": [
                "buyer",
                "centralPurchasingBody"
            ],
            "details": {
                "classifications": [
                    {
                        "id": "Non Departmental Public Body",
                        "scheme": "TED_CA_TYPE"
                    },
                    {
                        "id": "Seafish industry",
                        "scheme": "COFOG"
                    }
                ],
                "url": "http://www.seafish.org"
            }
        },
        {
            "id": "org-126",
            "name": "The Lane Agency",
            "identifier": {
                "legalName": "The Lane Agency"
            },
            "address": {
                "streetAddress": "496 Ferry Road",
                "locality": "Edinburgh",
                "region": "UK",
                "postalCode": "EH5 2DL"
            },
            "contactPoint": {
                "telephone": "+44 7940422261"
            },
            "roles": [
                "supplier"
            ],
            "details": {
                "scale": "sme",
                "url": "http://"
            }
        },
        {
            "id": "org-84",
            "name": "Sheriff Court House",
            "identifier": {
                "legalName": "Sheriff Court House"
            },
            "address": {
                "streetAddress": "27 Chambers Street",
                "locality": "Edinburgh",
                "postalCode": "EH1 1LB"
            },
            "contactPoint": {
                "email": "edinburgh@scotcourts.gov.uk",
                "telephone": "+44 1312252525",
                "url": "http://"
            },
            "roles": [
                "reviewBody"
            ]
        }
    ],
    "buyer": {
        "name": "Sea Fish Industry Authority",
        "id": "org-125"
    },
    "tender": {
        "id": "TD2020-008",
        "title": "Love Seafood Media Planning & Buying - FY2021",
        "description": "Seafish are looking for a media planning and buying partner to support our consumer-facing marketing efforts and activity for our new brand - \"Love Seafood.\"",
        "status": "complete",
        "items": [
            {
                "id": "1",
                "additionalClassifications": [
                    {
                        "id": "79340000",
                        "scheme": "CPV"
                    }
                ],
                "deliveryAddresses": [
                    {
                        "region": "UKM75"
                    },
                    {
                        "region": "UKM75"
                    }
                ],
                "relatedLot": "1"
            }
        ],
        "value": {
            "amount": 265000,
            "currency": "GBP"
        },
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "mainProcurementCategory": "services",
        "submissionMethod": [
            "electronicSubmission"
        ],
        "submissionMethodDetails": "https://www.seafish.org/article/tenders",
        "tenderPeriod": {
            "endDate": "2020-02-10T16:00:00Z"
        },
        "awardPeriod": {
            "startDate": "2020-02-10T16:00:00Z"
        },
        "documents": [
            {
                "id": "JAN377335",
                "documentType": "contractNotice",
                "title": "Love Seafood Media Planning & Buying - FY2021",
                "description": "Seafish are looking for a media planning and buying partner to support our consumer-facing marketing efforts and activity for our new brand - \"Love Seafood.\"",
                "url": "https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=JAN377335",
                "format": "text/html"
            },
            {
                "id": "economic",
                "documentType": "economicSelectionCriteria"
            },
            {
                "id": "technical",
                "documentType": "technicalSelectionCriteria"
            },
            {
                "id": "JAN377335-1",
                "title": "Invitation to tender document",
                "url": "https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=JAN377335&idx=1",
                "datePublished": "2020-01-15T17:00:52Z",
                "dateModified": "2020-01-15T17:00:52Z",
                "format": "application/pdf"
            },
            {
                "id": "JAN377335-2",
                "title": "Compilation of questions received and responses made by Seafish as at 21.01.20",
                "url": "https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=JAN377335&idx=2",
                "datePublished": "2020-01-21T16:45:27Z",
                "dateModified": "2020-01-24T11:53:14Z",
                "format": "application/vnd.openxmlformats-officedocument.spreadsheetml.sheet"
            },
            {
                "id": "JAN377335-3",
                "title": "Updated compilation of questions received and responses made by Seafish as at 24.01.2020",
                "url": "https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=JAN377335&idx=3",
                "datePublished": "2020-01-24T11:53:14Z",
                "dateModified": "2020-01-28T08:35:56Z",
                "format": "application/vnd.openxmlformats-officedocument.spreadsheetml.sheet"
            },
            {
                "id": "JAN377335-4",
                "title": "Updated compilation of questions received and responses made by Seafish as at 27.01.2020",
                "url": "https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=JAN377335&idx=4",
                "datePublished": "2020-01-28T08:35:56Z",
                "dateModified": "2020-01-31T14:45:25Z",
                "format": "application/vnd.openxmlformats-officedocument.spreadsheetml.sheet"
            },
            {
                "id": "JAN377335-5",
                "title": "Updated compilation of questions received and responses made by Seafish as at 29.01.2020",
                "url": "https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=JAN377335&idx=5",
                "datePublished": "2020-01-31T14:45:25Z",
                "dateModified": "2020-01-31T14:45:25Z",
                "format": "application/vnd.openxmlformats-officedocument.spreadsheetml.sheet"
            },
            {
                "id": "AUG392608",
                "documentType": "awardNotice",
                "title": "Love Seafood Media Planning & Buying - FY2021",
                "description": "Seafish are looking for a media planning and buying partner to support our consumer-facing marketing efforts and activity for our new brand - \"Love Seafood.\"",
                "url": "https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=AUG392608",
                "format": "text/html"
            }
        ],
        "lots": [
            {
                "id": "1",
                "description": "Seafish are looking for a media planning and buying partner to support our consumer-facing marketing efforts and activity for our new brand - \"Love Seafood.\" More information can be found in the attached invitation to tender document.",
                "status": "complete",
                "value": {
                    "amount": 265000,
                    "currency": "GBP"
                },
                "hasOptions": false,
                "submissionTerms": {
                    "variantPolicy": "notAllowed"
                },
                "contractPeriod": {
                    "startDate": "2020-03-16T00:00:00Z",
                    "endDate": "2021-03-31T00:00:00Z"
                },
                "hasRenewal": true,
                "renewal": {
                    "description": "Contract may be extended by another 12 months concluding March 2022 which will be agreed and covered by a separate contract."
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "quality",
                            "name": "Quality",
                            "description": "90"
                        },
                        {
                            "type": "price",
                            "description": "10"
                        }
                    ]
                }
            }
        ],
        "participationFees": [
            {
                "id": "1",
                "type": [
                    "document"
                ]
            }
        ],
        "bidOpening": {
            "date": "2020-02-10T16:00:00Z"
        },
        "contractTerms": {
            "hasElectronicPayment": true,
            "hasElectronicOrdering": true,
            "electronicInvoicingPolicy": "allowed"
        },
        "coveredBy": [
            "GPA"
        ],
        "otherRequirements": {
            "requiresStaffNamesAndQualifications": true
        },
        "submissionTerms": {
            "languages": [
                "en"
            ]
        },
        "classification": {
            "id": "79340000",
            "scheme": "CPV"
        },
        "hasRecurrence": false,
        "legalBasis": {
            "id": "32014L0024",
            "scheme": "CELEX"
        }
    },
    "language": "EN",
    "description": "(SC Ref:628046)",
    "links": [
        {
            "rel": "canonical",
            "href": "https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000610477"
        },
        {
            "rel": "canonical",
            "href": "https://api.publiccontractsscotland.gov.uk/v1/Notice?id=ocds-r6ebe6-0000610477"
        }
    ],
    "noticetype": "OJEU - F3 - Contract Award Notice",
    "awards": [
        {
            "id": "CON-182",
            "suppliers": [
                {
                    "id": "org-126",
                    "name": "The Lane Agency"
                }
            ],
            "relatedLots": [
                "1"
            ]
        }
    ],
    "contracts": [
        {
            "id": "CON-182",
            "awardID": "CON-182",
            "status": "active",
            "dateSigned": "2020-06-26T00:00:00Z"
        }
    ],
    "relatedProcesses": [
        {
            "id": "1",
            "relationship": [
                "planning"
            ],
            "scheme": "EU-OJ",
            "identifier": "2020/S 011-021004"
        }
    ],
    "bids": {
        "statistics": [
            {
                "id": "225",
                "measure": "bids",
                "value": 11,
                "relatedLot": "1"
            },
            {
                "id": "226",
                "measure": "smeBids",
                "value": 11,
                "relatedLot": "1"
            },
            {
                "id": "227",
                "measure": "foreignBidsFromEU",
                "value": 0,
                "relatedLot": "1"
            },
            {
                "id": "228",
                "measure": "foreignBidsFromNonEU",
                "value": 0,
                "relatedLot": "1"
            },
            {
                "id": "229",
                "measure": "electronicBids",
                "value": 11,
                "relatedLot": "1"
            },
            {
                "id": "230",
                "measure": "lowestValidBidValue",
                "value": 264999,
                "relatedLot": "1"
            },
            {
                "id": "231",
                "measure": "highestValidBidValue",
                "value": 265000,
                "relatedLot": "1"
            }
        ]
    }
}