Notice Information
Notice Title
Media Buying for Student Recruitment
Notice Description
The University of Dundee runs a number of student recruitment marketing campaigns across a range of different target audiences, with the aim of raising awareness of, and stimulating desire for, the study opportunities offered. The ultimate objective is to grow matriculations and income to the University by increasing the number of applications from UK and international markets. To achieve this, the University wish to engage the services of a media buying agency.
Lot Information
Lot 1
The University of Dundee runs a number of student recruitment marketing campaigns across a range of different target audiences, with the aim of raising awareness of, and stimulating desire for, the study opportunities offered. The ultimate objective is to grow matriculations and income to the University by increasing the number of applications from UK and international markets. To achieve this, the University wish to engage the services of a media buying agency
Options: The contract will serve both the central and business school marketing teams' activities, though it may evolve to incorporate additional ad-hoc marketing activities to support additional schools within the University and regional marketing activity.
Renewal: The initial contract duration shall be for a 2-year period with the option to extend for a further 1 12-month duration period subject to successful delivery of the initial period as determined by the University of Dundee Marketing Client.
Notice Details
Publication & Lifecycle
- Open Contracting ID
- ocds-r6ebe6-0000750231
- Publication Source
- Public Contracts Scotland
- Latest Notice
- https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=MAR501984
- Current Stage
- Award
- All Stages
- Tender, Award
Procurement Classification
- Notice Type
- OJEU - F3 - Contract Award Notice
- Procurement Type
- Standard
- Procurement Category
- Services
- Procurement Method
- Open
- Procurement Method Details
- Open procedure
- Tender Suitability
- Not specified
- Awardee Scale
- SME
Common Procurement Vocabulary (CPV)
- CPV Divisions
79 - Business services: law, marketing, consulting, recruitment, printing and security
80 - Education and training services
-
- CPV Codes
79000000 - Business services: law, marketing, consulting, recruitment, printing and security
79340000 - Advertising and marketing services
79342000 - Marketing services
79342100 - Direct marketing services
79413000 - Marketing management consultancy services
79600000 - Recruitment services
80300000 - Higher education services
Notice Value(s)
- Tender Value
- £1,000,050 £1M-£10M
- Lots Value
- £1,000,050 £1M-£10M
- Awards Value
- Not specified
- Contracts Value
- Not specified
Notice Dates
- Publication Date
- 27 Mar 20241 years ago
- Submission Deadline
- 13 Dec 2023Expired
- Future Notice Date
- Not specified
- Award Date
- 18 Mar 20241 years ago
- Contract Period
- Not specified - Not specified
- Recurrence
- November 2026
Notice Status
- Tender Status
- Complete
- Lots Status
- Complete
- Awards Status
- Not Specified
- Contracts Status
- Active
Buyer & Supplier
Contracting Authority (Buyer)
- Main Buyer
- UNIVERSITY OF DUNDEE
- Contact Name
- Allan Tough, Annemarie Hannaway
- Contact Email
- a.m.tough@dundee.ac.uk, ahannaway001@dundee.ac.uk
- Contact Phone
- +44 1382386810
Buyer Location
- Locality
- DUNDEE
- Postcode
- DD1 4HN
- Post Town
- Dundee
- Country
- Scotland
-
- Major Region (ITL 1)
- TLM Scotland
- Basic Region (ITL 2)
- TLM0 Eastern Scotland
- Small Region (ITL 3)
- TLM03 Angus and Dundee City
- Delivery Location
- TLM71 Angus and Dundee City
-
- Local Authority
- Dundee City
- Electoral Ward
- West End
- Westminster Constituency
- Dundee Central
Further Information
Notice Documents
-
https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=NOV492518&idx=3
8th December 2023 - Full_Lores Guidelines -
https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=NOV492518&idx=2
8th December 2023 - Digital Ad Guidelines -
https://www.publiccontractsscotland.gov.uk/NoticeDownload/DownloadDocument.aspx?id=NOV492518&idx=1
13th November 2023 - Invitation to Tender (ITT) -
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=NOV492518
Media Buying for Student Recruitment - The University of Dundee runs a number of student recruitment marketing campaigns across a range of different target audiences, with the aim of raising awareness of, and stimulating desire for, the study opportunities offered. The ultimate objective is to grow matriculations and income to the University by increasing the number of applications from UK and international markets. To achieve this, the University wish to engage the services of a media buying agency. -
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=MAR501984
Media Buying for Student Recruitment - The University of Dundee runs a number of student recruitment marketing campaigns across a range of different target audiences, with the aim of raising awareness of, and stimulating desire for, the study opportunities offered. The ultimate objective is to grow matriculations and income to the University by increasing the number of applications from UK and international markets. To achieve this, the University wish to engage the services of a media buying agency.
Open Contracting Data Standard (OCDS)
View full OCDS Record for this contracting process
The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.
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