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Media Planning and Buying

Heriot-Watt University

This public procurement record has 3 releases in its history.

Award

28 Aug 2024 at 01:00

OJEU - F3 - Contract Award Notice
TenderUpdate

02 Apr 2024 at 01:00

OJEU - F14 - Corrigendum
Tender

27 Mar 2024 at 00:00

OJEU - F2 - Contract Notice
Summary of the contracting process

The procurement process led by Heriot-Watt University for "Media Planning and Buying" has reached the award stage, with Hunterlodge Group Ltd being awarded the contract. This contract addresses media buying requirements for various facets of the university's operations, including student recruitment, staff recruitment, and general promotion, covering both UK and international markets. The procurement was conducted using an open procedure under the services category, and the total value of the contract is £5,250,000. Key dates related to this tender include the contract signing on 27th August 2024, and the initial tender period closing on 1st May 2024, with extensions and clarifications provided earlier in April due to the Easter holidays.

This tender offers considerable opportunities for businesses involved in media planning and buying, especially those with expertise in comprehensive media campaigns across diverse geographic locations. Companies with a strong track record in managing media strategies for educational institutions, as well as those capable of handling both digital and traditional media channels, would be well-suited to compete. The submissions were completely electronic, and the criteria balanced heavily towards technical quality (75%) with commercial considerations (25%). This opens pathways for capable media agencies to leverage their technical proficiency to secure and potentially extend long-term relationships with prestigious institutions like Heriot-Watt University.

How relevant is this notice?

Notice Information

Notice Title

Media Planning and Buying

Notice Description

The University seeking an agency for Media Planning and Buying that will cover all media buying requirements for student recruitment (both on-campus, HW Online, Edinburgh, Dubai and Malaysia), Graduate Apprenticeships, Enterprise, Staff Recruitment and general promotion over a range of media types, and across a range of UK and international markets

Lot Information

Lot 1

The University seeking an agency for Media Planning and Buying that will cover all media buying requirements for student recruitment (both on-campus, HW Online, Edinburgh, Dubai and Malaysia), Graduate Apprenticeships, Enterprise, Staff Recruitment and general promotion over a range of media types, and across a range of UK and international markets.

Renewal: The University reserves the right to extend the Agreement for two further 24 months periods, subject to satisfactory performance and continuation of the University's requirements

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-r6ebe6-0000762286
Publication Source
Public Contracts Scotland
Latest Notice
https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=AUG512961
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
OJEU - F3 - Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

CPV Codes

79000000 - Business services: law, marketing, consulting, recruitment, printing and security

Notice Value(s)

Tender Value
£5,250,000 £1M-£10M
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
28 Aug 20241 years ago
Submission Deadline
26 Apr 2024Expired
Future Notice Date
Not specified
Award Date
27 Aug 20242 years ago
Contract Period
Not specified - Not specified
Recurrence
01 APRIL 2029

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Not Specified
Contracts Status
Active

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
Heriot-Watt University
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
RICCARTON, EDINBURGH
Postcode
EH14 4AP
Postcode Area
Edinburgh
Country
Scotland
Major Region (ITL 1)
TLM Scotland
Basic Region (ITL 2)
TLM1 East Central Scotland
Small Region (ITL 3)
TLM13 City of Edinburgh
Delivery Location
TLM75 City of Edinburgh
Local Authority
City of Edinburgh
Electoral Ward
Pentland Hills
Westminster Constituency
Edinburgh South West

Supplier Information

Number of Suppliers
1
Supplier Name

Hunterlodge Group Ltd

Further Information

Notice Documents

  • https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=MAR501930
    Media Planning and Buying - The University seeking an agency for Media Planning and Buying that will cover all media buying requirements for student recruitment (both on-campus, HW Online, Edinburgh, Dubai and Malaysia), Graduate Apprenticeships, Enterprise, Staff Recruitment and general promotion over a range of media types, and across a range of UK and international markets
  • https://www.publiccontractsscotland.gov.uk/search/show/search_view.aspx?ID=AUG512961
    Media Planning and Buying - The University seeking an agency for Media Planning and Buying that will cover all media buying requirements for student recruitment (both on-campus, HW Online, Edinburgh, Dubai and Malaysia), Graduate Apprenticeships, Enterprise, Staff Recruitment and general promotion over a range of media types, and across a range of UK and international markets

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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