Tender

Media planning and Buying for the National Museum for the Royal Navy

THE NATIONAL MUSEUM OF THE ROYAL NAVY

This public procurement record has 3 releases in its history.

TenderAmendment

25 Jan 2017 at 14:26

TenderAmendment

25 Jan 2017 at 14:17

Tender

24 Jan 2017 at 09:35

Summary of the contracting process

The National Museum of the Royal Navy is seeking to engage in media planning and buying services for its key attractions, including Portsmouth Historic Dockyard and Fleet Air Arm Museum, located in South East England. This open procurement process aims to increase visitor footfall during the 12-month period starting 1st April 2017, with bids due by 6th March 2017. The contract has an estimated value of £220,000 and will run from 1st April 2017 to 31st March 2018. Interested parties should ensure they are well-acquainted with media options including radio, outdoor advertising, and television.

This tender presents a significant opportunity for marketing firms and advertising agencies, particularly those specialising in media planning and buying. Companies that can create impactful advertising campaigns targeting local audiences, especially during peak travel periods, will be well-positioned to compete. Small and medium-sized enterprises (SMEs) are encouraged to participate, as the buying organisation is open to engaging with businesses of varying sizes.

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Notice Title

Media planning and Buying for the National Museum for the Royal Navy

Notice Description

Media planning and buying for the National Museum of the Royal Navy (NMRN) for key attraction destinations: Portsmouth Historic Dockyard (Hampshire), Fleet Air Arm Museum (Somerset) and NMRN Hartlepool. Media buying to consider all options including radio, outdoor advertising and TV. Key objectives are: - To increase awareness to drive visitor footfall in the 12 month period commencing 1st April 2017 - To plan and execute a strong offline advertising campaign to gain cut-through to audiences within the 90 minute drive time of each of the destinations - To deliver impactful call to action 'BUY NOW, BOOK ON LINE SAVE 20%' campaigns affording as many opportunities to hear and see as possible. - To target key audiences especially during the school holidays and half terms to encourage visits while living or visiting key destination hot spots located within the 90 minute drive time of the destinations.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-05a07975-aaf7-4ab9-be62-61955b9567cf
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/bdfe88fd-9ba2-4a97-9f9e-42ade00409a4
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

32 - Radio, television, communication, telecommunication and related equipment

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

32000000 - Radio, television, communication, telecommunication and related equipment

79000000 - Business services: law, marketing, consulting, recruitment, printing and security

Notice Value(s)

Tender Value
£220,000 £100K-£500K
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
25 Jan 20179 years ago
Submission Deadline
6 Mar 2017Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
31 Mar 2017 - 31 Mar 2018 6-12 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
THE NATIONAL MUSEUM OF THE ROYAL NAVY
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
PORTSMOUTH
Postcode
PO1 3NH
Post Town
Portsmouth
Country
England

Major Region (ITL 1)
TLJ South East (England)
Basic Region (ITL 2)
TLJ3 Hampshire and Isle of Wight
Small Region (ITL 3)
TLJ31 Portsmouth
Delivery Location
TLJ South East (England)

Local Authority
Portsmouth
Electoral Ward
Charles Dickens
Westminster Constituency
Portsmouth South

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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