Tender

Media Buying

CROWN COMMERCIAL SERVICE

This public procurement record has 2 releases in its history.

TenderAmendment

14 Feb 2018 at 14:31

Tender Notice
Tender

14 Feb 2018 at 10:39

Tender Notice
Summary of the contracting process

The Crown Commercial Service is currently seeking a qualified media buying agency through an open tender process with the ID RM6003. The initiative, classed under advertising services, aims to provide central government and the wider public sector with a transparent framework for media buying, ensuring value for money and effective communication outcomes. The tender was published on 14th February 2018, and submissions must be received by 19th March 2018. The total value of the contract is £800 million, with the contract period running from 30th May 2018 to 29th May 2020, covering locations that include the United Kingdom and various overseas territories.

This contract presents significant opportunities for businesses specialising in media buying and advertising services, especially those that can demonstrate strong customer service and a collaborative approach. Companies that are agile and have experience working with diverse governmental clients will be particularly well-suited to compete for this contract. Small and medium-sized enterprises (SMEs) are encouraged to participate, allowing them to engage in large-scale projects and enhance their business growth potential within the public sector.

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Notice Information

Notice Title

Media Buying

Notice Description

The purpose of this Framework Agreement is to provide central government (and the wider public sector) with a new, open and transparent approach for the media buying agency, to provide the best possible outcomes for communication campaigns whilst providing value for the taxpayer. The successful media buying agency needs to be capable of providing excellent customer service, as well as delivering value for money. They must also be willing and capable of working in partnership with media buying agencies to deliver the media buying aspect of fully integrated campaigns for government. The media buying agency will be part of the initial brief to enable integration and ensure the agreed process from strategy to implementation is successful. Government is keen to partner with the right media agency who is agile and can meet the requirements of different government clients (currently 89 different clients) and offer the range of media buying services required grouped into the following areas (strategic implementation, support implementation, buying implementation).

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-48898533-be1f-4e90-b0a4-5f1de0cab22d
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/3ed690d9-158e-402f-b17c-c64212e011cd
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Framework
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure (above threshold)
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

92 - Recreational, cultural and sporting services

CPV Codes

79341000 - Advertising services

92200000 - Radio and television services

Notice Value(s)

Tender Value
£800,000,000 £100M-£1B
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
14 Feb 20188 years ago
Submission Deadline
19 Mar 2018Expired
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
29 May 2018 - 29 May 2020 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
CROWN COMMERCIAL SERVICE
Contact Name
Not specified
Contact Email
mediabuying@crowncommercial.gov.uk
Contact Phone
03450103503

Buyer Location

Locality
LIVERPOOL
Postcode
L3 9PP
Post Town
Liverpool
Country
England
Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD7 Merseyside
Small Region (ITL 3)
TLD72 Liverpool
Delivery Location
Not specified
Local Authority
Liverpool
Electoral Ward
City Centre North
Westminster Constituency
Liverpool Riverside

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

Download

The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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