Award

Email Service Provider - AWARD

BFI

This public procurement record has 1 release in its history.

Award

10 Jul 2025 at 10:17

Summary of the contracting process

The public procurement contract titled "Email Service Provider - AWARD" was conducted by the British Film Institute (BFI) located in London, United Kingdom. The award stage of the procurement process was completed on 10th July 2025. The procurement aimed to secure a supplier to align with BFI's Screen Culture 2033 strategy by implementing an email marketing strategy for three years. This tender falls under the industry category of sales, marketing, and business intelligence software, with a focus on electronic mail services. The contract, valued at £158,634, runs from 14th July 2025 to 30th June 2028, and was awarded to BRAZE LIMITED. The procurement process utilised an open procedure method, and businesses had until 18th March 2025 to submit their tenders.

This procurement offers substantial opportunities for growth, particularly for businesses involved in electronic mail software and marketing services. Small and medium enterprises (SMEs) could stand to benefit, given BFI's declared suitability criteria for this contract type. With a three-year period contract, businesses specialising in providing comprehensive email marketing solutions and sales software could enhance their profiles and develop long-term associations by supporting a significant client like BFI. This tender is especially appealing to those businesses with experience in supporting strategic marketing initiatives on a global scale, as delivery spans multiple geographic regions including the British Overseas Territories and Europe.

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Notice Title

Email Service Provider - AWARD

Notice Description

To bring us into alignment with BFI Screen Culture 2033 strategy, we have devised an email marketing strategy for the next three years and are seeking a first-class Email Service Provider to enable us to deliver it alongside an extremely busy business-as-usual programme of marketing and transactional emails.

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-56fbd108-acda-42dd-adea-3152ce7676cf
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/756eca2c-788c-417c-a168-076f72a8386b
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

48 - Software package and information systems

72 - IT services: consulting, software development, Internet and support

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

48223000 - Electronic mail software package

48480000 - Sales, marketing and business intelligence software package

48481000 - Sales or marketing software package

72212480 - Sales, marketing and business intelligence software development services

72412000 - Electronic mail service provider

79342000 - Marketing services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
£158,634 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
10 Jul 20257 months ago
Submission Deadline
18 Mar 2025Expired
Future Notice Date
Not specified
Award Date
9 Jul 20257 months ago
Contract Period
13 Jul 2025 - 30 Jun 2028 2-3 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Contracting Authority (Buyer)

Main Buyer
BFI
Contact Name
Graham Bellas
Contact Email
graham.bellas@bfi.org.uk
Contact Phone
0207 173 3299

Buyer Location

Locality
LONDON
Postcode
W1T 1LN
Post Town
West London
Country
England

Major Region (ITL 1)
TLI London
Basic Region (ITL 2)
TLI3 Inner London - West
Small Region (ITL 3)
TLI36 Camden
Delivery Location
Not specified

Local Authority
Camden
Electoral Ward
Bloomsbury
Westminster Constituency
Holborn and St Pancras

Supplier Information

Number of Suppliers
1
Supplier Name

BRAZE

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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