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CA18366 - Request for Tender - Brand, Media and Communications Engagement Strategy

PKAT

This public procurement record has 1 release in its history.

Tender

20 Aug 2026 at 12:45

Tender Notice
Summary of the contracting process

PKAT, trading in this opportunity as Keys Academies, is seeking a marketing and communications consultancy to develop and deliver a bespoke brand, media and communications engagement strategy. The work will support the formation and launch of Deacon Keys Academies, helping communicate its vision, values, strengths and benefits clearly and consistently. The strategy is intended for both internal and external stakeholders, so the requirement covers brand development, media engagement and wider communications planning and delivery rather than a single advertising campaign. The service is classified as marketing management consultancy, with related marketing, advertising and education service elements. Delivery is associated with Peterborough and the United Kingdom, with the requirement also describing a wider stakeholder reach.

The procurement reached tender: the buyer invited offers through an open procedure. Tenderers were required to submit their offers by 15 September 2026 at 12:00. The contract period is 11 November 2026 to 28 February 2027, covering preparation, the scheduled January 2027 launch and immediate post-launch delivery. The opportunity is a services contract and is identified as suitable for small and medium-sized enterprises. It is not divided into lots. The requirement concerns one integrated brand, media and communications engagement strategy for Deacon Keys Academies. The tender invitation describes a bespoke development and delivery commission, with the successful provider supporting formation and launch communications across internal and external audiences.

This opportunity suits an established marketing, branding, media or communications consultancy with demonstrable experience developing and delivering engagement strategies. Strong candidates are likely to combine strategic brand development with practical communications delivery, including shaping messages for different stakeholder groups and maintaining consistency across internal and external channels. The work calls for organisations experienced in supporting a significant organisational formation and public-facing launch, rather than suppliers offering only a narrow advertising or design service. It may be suitable for an SME able to provide the required strategic and delivery capability directly, or through an appropriately managed specialist team. Relevant experience in education, academy groups, stakeholder engagement, media relations or organisational launches would align closely with the stated requirement.

How relevant is this notice?

Notice Information

Notice Title

CA18366 - Request for Tender - Brand, Media and Communications Engagement Strategy

Notice Description

Keys Academies invites suitably experienced organisations to tender for the development and delivery of a bespoke brand, media and communications engagement strategy. The successful provider will support the formation and launch of Deacon Keys Academies, scheduled for January 2027, ensuring that its vision, values, strengths and benefits are communicated clearly and consistently to internal and external stakeholders. To access this competition: Registered: Login to https://suppliers.multiquote.com and view the opportunity CA18366. Not registered: Visit https://suppliers.multiquote.com then register and quote CA18366 as the reason for registration. Any queries please contact MultiQuote on 020 3920 8054.

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-862c68fc-b3c3-4891-9ffd-c32ad64b67c0
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/9e6075b9-419a-4770-a98e-05fa579ca43d
Current Stage
Tender
All Stages
Tender

Procurement Classification

Notice Type
Tender Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

80 - Education and training services

CPV Codes

79340000 - Advertising and marketing services

79342000 - Marketing services

79413000 - Marketing management consultancy services

80000000 - Education and training services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
20 Aug 20264 days ago
Submission Deadline
15 Sep 20263 weeks to go
Future Notice Date
Not specified
Award Date
Not specified
Contract Period
11 Nov 2026 - 28 Feb 2027 1-6 months
Recurrence
Not specified

Notice Status

Tender Status
Active
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
PKAT
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
PETERBOROUGH
Postcode
PE3 9PN
Postcode Area
Peterborough
Country
England
Major Region (ITL 1)
TLH East (England)
Basic Region (ITL 2)
TLH4 Cambridgeshire and Peterborough
Small Region (ITL 3)
TLH41 Peterborough
Delivery Location
Not specified
Local Authority
Peterborough
Electoral Ward
Ravensthorpe
Westminster Constituency
Peterborough

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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