Award

World Gymnastics Championships - Liverpool 2022 Commercial Sales

LIVERPOOL CITY COUNCIL

This public procurement record has 2 releases in its history.

Award

09 Apr 2021 at 14:28

Award Notice
Tender

01 Mar 2021 at 12:33

Tender Notice
Summary of the contracting process

The Liverpool City Council is seeking tenders for the "World Gymnastics Championships - Liverpool 2022 Commercial Sales". This procurement falls under the industry category of business services and sports-event promotion services, focused on maximising commercial revenue for the World Artistic Gymnastics Championships scheduled for 29th October to 6th November 2022 at the M&S Bank Arena in Liverpool. The procurement process is currently in the Award stage, with the tender period having ended on 15th March 2021. The total estimated value of the contract is £60,000. Interested parties are encouraged to demonstrate their experience and capabilities in delivering commercial partnerships and understanding the logistics of large sporting events.

This tender presents significant opportunities for businesses specialising in marketing, consulting, and event services, particularly those with experience in international sporting events. Companies that can show a strong track record in forming successful commercial partnerships and engaging diverse audiences are well-suited to compete for this contract. Businesses looking to expand their portfolio in major events, particularly small to medium-sized enterprises, are encouraged to participate and utilise this opportunity to enhance their visibility and revenue streams during a prestigious global championship.

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Notice Information

Notice Title

World Gymnastics Championships - Liverpool 2022 Commercial Sales

Notice Description

The City of Liverpool is host to the World Artistic Gymnastics Championships in 2022. The World Artistic Gymnastics Championships is the property of the International Gymnastics Federation (FIG) which is the governing body of Gymnastics worldwide. The Championships represent the pinnacle of elite gymnastics competition, attracting a substantial worldwide broadcast audience. The venue for the 2022 Championships will be the M&S Bank Arena, Liverpool and it will take place over 9 days from 29th October to 6th November. The M&S Bank Arena also recently hosted the Vitality Netball World Cup 2019, the most successful ever netball world cup. Liverpool City Council will be the delivery organisation for the championships, working in partnership with a number of stakeholders, including British Gymnastics and UK Sport For a successful World Gymnastics Championships in Liverpool 2022 (WGC2022), it is essential to maximize commercial revenue through industry partnerships; provide budget relieving value in kind relationships (where cash income is not achievable) and engage new audiences through commercial opportunities and event services. The event has an agreed commercial strategy and sponsor partner matrix. This tender is focused on activating the strategy by taking the opportunities to market. WGC2022 is looking to engage an individual or agency to deliver the commercial sales process and maximise commercial opportunities for the event. The City Council and key stakeholders (UK Sport, British Gymnastics and the International Gymnastics Federation) are looking for tenders from individuals/companies who can clearly demonstrate the following key selection criteria: * Demonstrable experience of working with international sporting partners/federations and global brands at the required level (preferably to a World or Olympic Games level); * A strong record of delivering commercial partnerships and agreements, reaching or exceeding commercial targets set for cash income (and VIK); * Demonstrable experience of providing innovative approaches to market, adding values to partnerships and engaging new audiences for the event through commercial contracts; * Demonstrate an understanding of the production and logistical requirements of major sports events; * A work plan that outlines; key work streams, delivery and milestones

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-b5fd17-f155a856-68fb-4d74-b62c-59cfc5c77038
Publication Source
Contracts Finder
Latest Notice
https://www.contractsfinder.service.gov.uk/Notice/828ecfa2-fb04-4af7-a9c5-1610d5ad96bb
Current Stage
Award
All Stages
Tender, Award

Procurement Classification

Notice Type
Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
SME
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

79 - Business services: law, marketing, consulting, recruitment, printing and security

92 - Recreational, cultural and sporting services

CPV Codes

79000000 - Business services: law, marketing, consulting, recruitment, printing and security

92000000 - Recreational, cultural and sporting services

92621000 - Sports-event promotion services

Notice Value(s)

Tender Value
£60,000 Under £100K
Lots Value
Not specified
Awards Value
£132,500 £100K-£500K
Contracts Value
Not specified

Notice Dates

Publication Date
9 Apr 20214 years ago
Submission Deadline
15 Mar 2021Expired
Future Notice Date
Not specified
Award Date
6 Apr 20214 years ago
Contract Period
11 Apr 2021 - 6 Oct 2022 1-2 years
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Not Specified
Awards Status
Active
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
LIVERPOOL CITY COUNCIL
Contact Name
Available with D3 Tenders Premium →
Contact Email
Available with D3 Tenders Premium →
Contact Phone
Available with D3 Tenders Premium →

Buyer Location

Locality
LIVERPOOL
Postcode
L3 1DS
Post Town
Liverpool
Country
England
Major Region (ITL 1)
TLD North West (England)
Basic Region (ITL 2)
TLD7 Merseyside
Small Region (ITL 3)
TLD72 Liverpool
Delivery Location
TLD North West (England)
Local Authority
Liverpool
Electoral Ward
Waterfront South
Westminster Constituency
Liverpool Riverside

Supplier Information

Number of Suppliers
1
Supplier Name

REG@CO

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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