Planning

Healthy Worcestershire 2027

WORCESTERSHIRE COUNTY COUNCIL

This public procurement record has 2 releases in its history.

Planning

07 Jan 2026 at 13:56

UK2 - Preliminary Market Engagement Notice
Planning

21 Oct 2025 at 07:17

UK1 - Pipeline Notice
Summary of the contracting process

Worcestershire County Council is currently in the planning stage of a procurement process for the "Healthy Worcestershire 2027" initiative, as part of their responsibilities under the Health and Social Care Act 2012. This project aims to offer an integrated community-based health improvement service across Worcestershire, focusing on physical activity, stop smoking support, and tailored nutrition and lifestyle advice. The process is classified under administrative healthcare and community health services, among others, and involves services that are part of the light touch regime. The contract is planned to begin on 1st April 2027 and is scheduled to end on 31st March 2030, with a possibility of extension until 2032. Key interactions and market engagement are planned up to June 2026. The initiative targets delivery within the region of Worcestershire, UK (UKG12).

This procurement process offers significant opportunities for businesses in the health and wellness sectors, particularly those specialising in community health services, sports-related activities, and wellness consultancy. Small and medium-sized enterprises (SMEs), as well as voluntary, community and social enterprises (VCSEs), are encouraged to participate, fostering diverse competition. The tender presents growth prospects for service providers equipped with the expertise to deliver comprehensive health improvement programmes, such as physical activity instructors, nutritionists, and health advisors. Businesses capable of offering adaptable, community-focused health programmes, potentially utilising local community venues and employing a personalised wellness approach, would find this contract particularly advantageous.

How relevant is this notice?

Notice Information

Notice Title

Healthy Worcestershire 2027

Notice Description

Under the Health and Social Care Act 2012, local councils are legally responsible for delivering public health services and must take appropriate action to improve the health and wellbeing of their communities. Healthy Worcestershire is a preventative, integrated health improvement service offering: * Community-based physical activity and wellbeing sessions * Stop smoking support * Tailored nutrition and lifestyle advice These services aim to promote healthier living, reduce health inequalities, and prevent illness across Worcestershire. Please be advised this notice details the Council's possible future procurement intentions and serves as information only. The information provided in this notice may be subject to change.

Planning Information

*This notice is for market awareness, engagement and request for information only* Healthy Worcestershire will be an integrated community-based service that’s responsive to the needs of residents, which results in empowering communities to improve health and wellbeing. The core programme will offer physical activity sessions designed to improve core strength, balance and flexibility as well providing a broad range of health and wellbeing advice to participants. The service will also include telephone-based stop smoking support and online nutrition and lifestyle programmes. In brief, the Healthy Worcestershire service will: 1. Provide a single point of access for the public and professionals to a range of support under one ‘umbrella’ to meet the needs of participants. This should include a telephone line available during the daytime, evenings, and weekends (outside of normal working hours) where individuals can be triaged, signposted/ referred and supported appropriately. The provider will need to signpost into relevant services and resources based on participant need. 2. Provide a universal self-care offer, which will comprise of an interactive website (designed and managed by the provider) that signposts to evidence-based health and wellbeing advice (such as NHS better health) to support participants to lead healthier lives. 3. Provide a rolling physical activity programme and wellbeing programme designed to improve strength, balance and flexibility that is delivered by appropriately qualified instructors (CIMSPA accredited) ranging from level 2 to level 4 (Postural Stability Instructor) where needed. The programme will be evidence-based, varied and progressive. Including a combination of high intensity resistance training and exercises that involve impact (e.g. running, jumping), balance training, yoga, Pilates and Tai Chi. 4. Consider hire costs of local community venues and instructor costs. This should be factored into costs, taking into account any increases due to inflation. 5. Provide support beyond the core programme that encourages participants to take part in individual tailored home exercises at least once a week, which are evidence-based programmes such as the OTAGO model. The OTAGO model is an evidence-based set of leg muscle strengthening and balance retraining exercises designed specifically to prevent falls. Support beyond the core programme should also include physical activity resources to enable participants to work towards meeting the CMO physical activity guidelines. 6. Provide a range of varied physical activity classes across Worcestershire in local community venues and open spaces (where appropriate) in each district and targeted at areas with the greatest level of need. As advised by Public Health and including national and local data and intelligence. 7. Provide tailored advice (face to face group sessions, online and on the telephone) that supports people to have positive relationships with food and healthy eating based on national guidance (NICE). 8. Use techniques that help people to make positive changes to their health such as goal setting and action planning. 9. Employ a comprehensive Customer Relationship Management (CRM) system to support effective case management, service monitoring, evaluation, and improvement. 10. Provide compassionate and flexible person-centred support proportionate to a participant’s need and ability to self-care. The aim is to ensure that those who can self-care are equipped to do so and those who experience the biggest barriers to improving health and wellbeing receive and are signposted the additional support they need. 11. Coordinate talks on community safety (scam awareness, fraud prevention) and digital inclusion by appropriate professionals that are incorporated into sessions and activities, as well as delivered outside of the core programme where appropriate. Anyone should be able to access the community safety talks, regardless of whether they have participated in the exercise session or activity. 12. Support the groups to co-design their own initiatives and activities based on participant feedback. 13. Tailor programmes to support the needs of different groups. For example, programmes should provide men- or women-only sessions as necessary; provide sessions at a range of times and in venues with good transport links or used by a particular community. 14. Signposting to other activities available in the local community which can support participants to meet the CMO physical activity guidelines and improve general wellbeing. 15. Adopt techniques that encourage new participants that may be apprehensive about joining a new group. This could include ‘beginner’s briefings’ that explains what the session is, it’s intensity and what will happen. 16. Develop opportunities for peer support (buddy systems) and volunteering which will capitalise on the skills and capabilities of participants and create a welcoming environment. 17. Offer 1-1 and group-based stop smoking behavioural support. This will be provided via telephone and online. Face to face group-based clinics will be offered where appropriate in Public Health priority neighbourhood areas. Advisors are required to be trained according to the NCSCT (2018) Training Standard for Stop Smoking Practitioners). 18. Provide support to Worcestershire workplaces where a need is identified. This may include healthy lifestyle and nutrition programmes and stop smoking support (virtual, telephone or face to face). Worcestershire County Council would like to invite interested organisations to provide feedback on the proposed service via an MS Forms survey https://forms.office.com/e/TSvipxCZiz Your views and feedback will not be used for any part of the tender process and will only be used for the development of the service. If you are not already registered with in-tend, you will need to register your organisation to view and apply for any opportunities in Worcestershire. To complete your registration go to https://www.in-tendhost.co.uk/worcestershire/aspx/Home

Notice Details

Publication & Lifecycle

Open Contracting ID
ocds-h6vhtk-05d04f
Publication Source
Find A Tender Service
Latest Notice
https://www.find-tender.service.gov.uk/Notice/001087-2026
Current Stage
Planning
All Stages
Planning

Procurement Classification

Notice Type
UK2 - Preliminary Market Engagement Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Not specified
Tender Suitability
SME, VCSE
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

75 - Administration, defence and social security services

80 - Education and training services

85 - Health and social work services

92 - Recreational, cultural and sporting services

CPV Codes

75122000 - Administrative healthcare services

80560000 - Health and first-aid training services

80561000 - Health training services

85000000 - Health and social work services

85100000 - Health services

85323000 - Community health services

92620000 - Sport-related services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
7 Jan 20261 weeks ago
Submission Deadline
Not specified
Future Notice Date
1 Jun 20265 months to go
Award Date
Not specified
Contract Period
31 Mar 2027 - 31 Mar 2030 3-4 years
Recurrence
Not specified

Notice Status

Tender Status
Planned
Lots Status
Planned
Awards Status
Not Specified
Contracts Status
Not Specified

Buyer & Supplier

Contracting Authority (Buyer)

Main Buyer
WORCESTERSHIRE COUNTY COUNCIL
Contact Name
Kerstin Byfield
Contact Email
procurement@worcestershire.gov.uk
Contact Phone
Not specified

Buyer Location

Locality
WORCESTER
Postcode
WR5 2QT
Post Town
Worcester
Country
England
Major Region (ITL 1)
TLG West Midlands (England)
Basic Region (ITL 2)
TLG1 Herefordshire, Worcestershire and Warwickshire
Small Region (ITL 3)
TLG12 Worcestershire CC
Delivery Location
TLG12 Worcestershire CC
Local Authority
Worcester
Electoral Ward
Nunnery
Westminster Constituency
Worcester

Further Information

Notice Documents

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts. 

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