Media Services Framework

{
    "tag": [
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    "id": "ocds-h6vhtk-05e2e4-2026-02-05T20:50:58Z",
    "date": "2026-02-05T20:50:58Z",
    "ocid": "ocds-h6vhtk-05e2e4",
    "initiationType": "tender",
    "parties": [
        {
            "id": "GB-PPON-PQYQ-3841-BHTP",
            "name": "Llywodraeth Cymru / Welsh Government",
            "identifier": {
                "scheme": "GB-PPON",
                "id": "PQYQ-3841-BHTP"
            },
            "address": {
                "streetAddress": "Gwasanaethau Caffael Corfforaethol / Corporate Procurement Services",
                "locality": "Cardiff",
                "postalCode": "CF10 3NQ",
                "country": "GB",
                "countryName": "United Kingdom",
                "region": "UKL22"
            },
            "contactPoint": {
                "email": "angharad.simmonds@gov.wales",
                "name": "Angharad Simmonds"
            },
            "roles": [
                "buyer"
            ],
            "details": {
                "url": "http://gov.wales",
                "classifications": [
                    {
                        "id": "publicAuthorityCentralGovernment",
                        "scheme": "UK_CA_TYPE",
                        "description": "Public authority - central government"
                    },
                    {
                        "id": "GB-WLS",
                        "scheme": "UK_CA_DEVOLVED_REGULATIONS",
                        "description": "Welsh devolved regulations apply"
                    }
                ]
            }
        }
    ],
    "buyer": {
        "id": "GB-PPON-PQYQ-3841-BHTP",
        "name": "Llywodraeth Cymru / Welsh Government"
    },
    "planning": {
        "milestones": [
            {
                "id": "engagement",
                "type": "engagement",
                "description": "A supplier engagement event will be held at 1pm on Thursday 27th November via Microsoft Teams. If you would like to attend, please email a request to: commercialprocurement.professionalservices@gov.wales Please note, as the session will be held on Teams, attendee names will be visible to everyone on the call. We will take questions via the messaging function and circulate a Q&A document after the event. The session will provide you with a brief overview of the requirement, along with an overview of the tender process and timescales.",
                "dueDate": "2025-12-31T23:59:59+00:00",
                "status": "scheduled"
            }
        ],
        "documents": [
            {
                "id": "074586-2025",
                "documentType": "marketEngagementNotice",
                "noticeType": "UK2",
                "description": "Preliminary market engagement notice on Find a Tender",
                "url": "https://www.find-tender.service.gov.uk/Notice/074586-2025",
                "datePublished": "2025-11-18T08:42:16Z",
                "format": "text/html"
            }
        ]
    },
    "tender": {
        "id": "C090/2025/2026",
        "legalBasis": {
            "id": "2023/54",
            "scheme": "UKPGA",
            "uri": "https://www.legislation.gov.uk/ukpga/2023/54/contents"
        },
        "title": "Media Services Framework",
        "description": "The services required will include media monitoring and media evaluation, including OTS / Viewing figures or similar for every cutting. Also, Sentiment analysis for every cutting (where requested) and will need to be provided in electronic format. There is also a requirement for a Journalist Database management system and a Media Forward Planning service. These requirements will come under 3 Lots and bidders are invited to bid for one, two, or all 3 Lots.",
        "items": [
            {
                "id": "1",
                "additionalClassifications": [
                    {
                        "scheme": "CPV",
                        "id": "79000000",
                        "description": "Business services: law, marketing, consulting, recruitment, printing and security"
                    },
                    {
                        "scheme": "CPV",
                        "id": "72000000",
                        "description": "IT services: consulting, software development, Internet and support"
                    },
                    {
                        "scheme": "CPV",
                        "id": "48000000",
                        "description": "Software package and information systems"
                    }
                ],
                "deliveryAddresses": [
                    {
                        "region": "UKL",
                        "country": "GB",
                        "countryName": "United Kingdom"
                    },
                    {
                        "region": "UKL",
                        "country": "GB",
                        "countryName": "United Kingdom"
                    }
                ],
                "relatedLot": "1"
            },
            {
                "id": "2",
                "additionalClassifications": [
                    {
                        "scheme": "CPV",
                        "id": "79000000",
                        "description": "Business services: law, marketing, consulting, recruitment, printing and security"
                    },
                    {
                        "scheme": "CPV",
                        "id": "72000000",
                        "description": "IT services: consulting, software development, Internet and support"
                    },
                    {
                        "scheme": "CPV",
                        "id": "48000000",
                        "description": "Software package and information systems"
                    }
                ],
                "deliveryAddresses": [
                    {
                        "region": "UKL",
                        "country": "GB",
                        "countryName": "United Kingdom"
                    }
                ],
                "relatedLot": "2"
            },
            {
                "id": "3",
                "additionalClassifications": [
                    {
                        "scheme": "CPV",
                        "id": "79000000",
                        "description": "Business services: law, marketing, consulting, recruitment, printing and security"
                    },
                    {
                        "scheme": "CPV",
                        "id": "72000000",
                        "description": "IT services: consulting, software development, Internet and support"
                    },
                    {
                        "scheme": "CPV",
                        "id": "48000000",
                        "description": "Software package and information systems"
                    }
                ],
                "deliveryAddresses": [
                    {
                        "region": "UKL",
                        "country": "GB",
                        "countryName": "United Kingdom"
                    }
                ],
                "relatedLot": "3"
            }
        ],
        "value": {
            "amountGross": 780000,
            "amount": 650000,
            "currency": "GBP"
        },
        "mainProcurementCategory": "services",
        "aboveThreshold": true,
        "techniques": {
            "hasFrameworkAgreement": true,
            "frameworkAgreement": {
                "method": "withoutReopeningCompetition",
                "type": "closed",
                "description": "Single supplier per lot therefore direct award"
            }
        },
        "lots": [
            {
                "id": "1",
                "suitability": {
                    "sme": true
                },
                "contractPeriod": {
                    "startDate": "2026-04-01T00:00:00+01:00",
                    "endDate": "2030-03-31T23:59:59+01:00"
                },
                "status": "active",
                "title": "Media Monitoring",
                "description": "A media monitoring service is required to ensure that that Client has a clear grasp on how the media and stakeholders view the strategic direction of the Welsh Government. The Contract will be utilised for both continuous Media Monitoring and ad-hoc monitoring on individual campaigns. It may also be required for media evaluation. This contract will initially service five departments across Welsh Government although this may change during the life of the contract. Each Client will provide individual lists of key words for media monitoring across all platforms. The departments and teams requiring this type of service will have a series of both crosscutting and specific requirements. The contract may also be used by Welsh Government Sponsored Bodies. Key tasks include: An awareness of future trends, forthcoming replacement, and new publications A thorough understanding of the media in general Ability to digest and disseminate the required information in the most suitable way As part of the departmental requirements the Contractor may be required to provide a media evaluation service additional to the press cutting requirements. This may include the synthesis of Welsh Government media coverage across the board, for example using key words, messages and spokespeople, and monthly tracking of on-going themes by media type, volume, 'opportunities to see' and tone. Individual projects will be discussed with a representative of the Client. Ability to undertake monitoring and evaluation of Welsh language media is an essential requirement. Bilingual reports may also be required. The client does not guarantee any level of work. The successful bidder should have the scope to cope with all departmental work plus ad hoc campaign requirements for monitoring. All ad-hoc work will be given to the Contractor in the form of a brief similar to those at Annexes A-E the size and requirements of the individual team projects will vary. Daily summaries of Welsh Language media must be available in both Welsh and English.",
                "value": {
                    "amountGross": 479999,
                    "amount": 400000,
                    "currency": "GBP"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "quality",
                            "name": "Technical Criteria",
                            "numbers": [
                                {
                                    "number": 70,
                                    "weight": "percentageExact"
                                }
                            ]
                        },
                        {
                            "type": "price",
                            "name": "Commercial Criteria",
                            "numbers": [
                                {
                                    "number": 30,
                                    "weight": "percentageExact"
                                }
                            ]
                        }
                    ]
                }
            },
            {
                "id": "2",
                "title": "Press Office Management System",
                "description": "Journalist Database - to include Welsh, UK and International News Media, including specialist and industry news. Press, TV, radio and online. Ability to create mailing lists for press releases using the database, including by Welsh local, Welsh national, UK local and UK national and speciality / subject area. Ability to log, store, and search interactions with journalists and statements issued. Ability to create own category tags to help search for interactions and statements. Ability to issue bilingual (English and Welsh) press releases, including photos and storing photos, and track them. With an option of a newsroom that journalists can access to download materials. Ability to produce reports on activity (press releases and statements issued) by category tags, users and media outlets. Ability to produce reports of statements or press releases by category tags or users. Training for all new users. Phone line, email or online chat support for system users in office hours. Importing of historical data into new system.",
                "status": "active",
                "value": {
                    "amountGross": 120000,
                    "amount": 99998,
                    "currency": "GBP"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "quality",
                            "name": "Technical Criteria",
                            "numbers": [
                                {
                                    "number": 70,
                                    "weight": "percentageExact"
                                }
                            ]
                        },
                        {
                            "type": "price",
                            "name": "Commercial Criteria",
                            "numbers": [
                                {
                                    "number": 30,
                                    "weight": "percentageExact"
                                }
                            ]
                        }
                    ]
                },
                "contractPeriod": {
                    "startDate": "2026-04-01T00:00:00+01:00",
                    "endDate": "2030-03-31T23:59:59+01:00"
                }
            },
            {
                "id": "3",
                "title": "Media Forward Planner",
                "description": "Journalist Database - to include contacts for Welsh, UK and International News Media, including specialist and industry news. Press, TV, radio and online. Mailing lists for press releases using the database, including by Welsh local, Welsh national, UK local and UK national and speciality / subject area. Issue bilingual (English and Welsh) press releases and diary markers, including photos and storing photos. Reports on activity (press releases and statements issued) by category tags, users and media outlets. Interact with Lot 1 supplier, e.g. tracking coverage for press notices to provide an integrated service.",
                "status": "active",
                "value": {
                    "amountGross": 179998,
                    "amount": 150000,
                    "currency": "GBP"
                },
                "awardCriteria": {
                    "criteria": [
                        {
                            "type": "quality",
                            "name": "Technical Criteria",
                            "numbers": [
                                {
                                    "number": 70,
                                    "weight": "percentageExact"
                                }
                            ]
                        },
                        {
                            "type": "price",
                            "name": "Commercial Criteria",
                            "numbers": [
                                {
                                    "number": 30,
                                    "weight": "percentageExact"
                                }
                            ]
                        }
                    ]
                },
                "contractPeriod": {
                    "startDate": "2026-04-01T00:00:00+01:00",
                    "endDate": "2030-03-31T23:59:59+01:00"
                }
            }
        ],
        "communication": {
            "futureNoticeDate": "2026-01-12T23:59:59+00:00"
        },
        "status": "active",
        "procurementMethod": "open",
        "procurementMethodDetails": "Open procedure",
        "coveredBy": [
            "GPA"
        ],
        "submissionMethodDetails": "https://etenderwales.ukp.app.jaggaer.com/home.html",
        "submissionTerms": {
            "electronicSubmissionPolicy": "allowed",
            "languages": [
                "en",
                "cy"
            ]
        },
        "tenderPeriod": {
            "endDate": "2026-03-03T13:00:00+00:00"
        },
        "awardPeriod": {
            "endDate": "2026-03-18T23:59:59+00:00"
        },
        "lotDetails": {
            "awardCriteriaDetails": "Single supplier per lot"
        },
        "documents": [
            {
                "id": "conflictOfInterest",
                "documentType": "conflictOfInterest",
                "description": "Not published"
            },
            {
                "id": "010738-2026",
                "documentType": "tenderNotice",
                "noticeType": "UK4",
                "description": "Tender notice on Find a Tender",
                "url": "https://www.find-tender.service.gov.uk/Notice/010738-2026",
                "datePublished": "2026-02-05T20:50:58Z",
                "format": "text/html"
            }
        ]
    },
    "language": "en"
}