Award

Development and Management of a New Cross-border Pilgrimage Route between Ferns and St Davids and Associated Tourism Products under the Ancient Connections Project

PEMBROKESHIRE COUNTY COUNCIL

This public procurement record has 1 release in its history.

Award

13 Jan 2022 at 00:00

Summary of the contracting process

Pembrokeshire County Council has successfully completed the tender process for the project titled "Development and Management of a New Cross-border Pilgrimage Route between Ferns and St Davids and Associated Tourism Products," part of the Ancient Connections Project focused on arts, heritage, and tourism. The procurement, classified under services, involved an open procedure and attracted bids to oversee and promote a new pilgrimage route linking Wexford, Ireland, and Pembrokeshire, Wales. The contract was awarded to The British Pilgrimage Trust CIO, with a value of €210,000, and was signed on 13 January 2022, following an initiation date of 4 August 2021 with a delivery location specified in Pembrokeshire.

This tender presents significant opportunities for businesses in the tourism and cultural sectors, particularly those involved in heritage management, event organisation, and visitor experience enhancement. Companies that can provide innovative solutions for route branding, marketing, and tourism product development would be particularly well-suited to compete. The successful contractor will also play a vital role in creating jobs and stimulating cross-border tourism, marking a strategic opportunity for SMEs focused on sustainable tourism and community engagement.

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Notice Title

Development and Management of a New Cross-border Pilgrimage Route between Ferns and St Davids and Associated Tourism Products under the Ancient Connections Project

Notice Description

Pembrokeshire County Council, on behalf of the Wexford/Pembrokeshire EU funded arts, heritage and tourism project Ancient Connections, wish to contract a not-for-profit entity or commercial company to oversee, develop and promote a new pilgrim route between Ferns in Wexford, Ireland and St Davids in Pembrokeshire, Wales as well as co-ordinate and market related tourism products. This contract is part of a wider cross-border heritage and arts programme called Rediscovering Ancient Connections - The Saints (abbreviated to Ancient Connections). The Ancient Connections project is a EU - Ireland Wales ETC cross-border arts and heritage project, linking the two regions of North Wexford (Ferns/Enniscorthy/Gorey) and North Pembrokeshire (St. Davids/Fishguard/Goodwick).

Lot Information

Lot 1

Pembrokeshire County Council, on behalf of the Wexford/Pembrokeshire EU funded arts, heritage and tourism project Ancient Connections, wish to contract a not-for-profit entity or commercial company to oversee, develop and promote a proposed new pilgrim route between Ferns in Wexford, Ireland and St Davids in Pembrokeshire, Wales. There will be a strong focus on developing the pilgrimage product using existing infrastructure (coastal path in Pembrokeshire and related attractions in Wexford) as well as on co-ordinating and marketing related tourism products. The budget allocated for this contract is to deliver specific and identified short term outputs as well as acting as seed funding for the longer-term vision for the enterprise. The successful contractor, be they not-for-profit or commercial, will need to demonstrate an enthusiasm to the long-term vision for the project beyond the scope of the contract deliverables and demonstrate what measures they would put in place during the contract period to ensure sustainability and financial independence once the Ancient Connections project ends in July 2023. Key deliverables of the contract include the stimulation of cross-border and overseas visitors to both regions, the creation of two full time equivalent jobs (either through the company itself, or through employment generated directly as a consequence of the venture in related SME's), route branding, design and dissemination of a pilgrim passport and map, a website and booking system, pilgrim welcome and departure pack, a pilgrim app, delivery of a pilgrim host training programme and networking events, a pilot of the pilgrim product, route development and installation of initial way markers, other signage, promotional events, and individual product elements.

Publication & Lifecycle

Open Contracting ID
ocds-kuma6s-112971
Publication Source
Sell2Wales
Latest Notice
https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=112971
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
OJEU - F3 - Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Open
Procurement Method Details
Open procedure
Tender Suitability
Not specified
Awardee Scale
SME

Common Procurement Vocabulary (CPV)

CPV Divisions

63 - Supporting and auxiliary transport services; travel agencies services

73 - Research and development services and related consultancy services

75 - Administration, defence and social security services

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

63500000 - Travel agency, tour operator and tourist assistance services

63513000 - Tourist information services

63514000 - Tourist guide services

73000000 - Research and development services and related consultancy services

73110000 - Research services

73200000 - Research and development consultancy services

75125000 - Administrative services related to tourism affairs

79310000 - Market research services

79340000 - Advertising and marketing services

79342000 - Marketing services

79400000 - Business and management consultancy and related services

79410000 - Business and management consultancy services

79413000 - Marketing management consultancy services

79419000 - Evaluation consultancy services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
£210,000 £100K-£500K

Notice Dates

Publication Date
13 Jan 20224 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
13 Jan 20224 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Complete
Lots Status
Complete
Awards Status
Not Specified
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
PEMBROKESHIRE COUNTY COUNCIL
Additional Buyers

PEMBROKESHIRE COAST NATIONAL PARK AUTHORITY

VISIT WEXFORD

WEXFORD COUNTY COUNCIL

Contact Name
Not specified
Contact Email
eoghan.greene@wexfordcoco.ie, hello@visitwexford.ie, info@pembrokeshirecoast.org.uk, nigel.morgan@pembrokeshire.gov.uk
Contact Phone
+44 1437775905

Buyer Location

Locality
PEMBROKESHIRE
Postcode
SA61 1TP
Post Town
Swansea
Country
Wales

Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL4 Mid and South West Wales
Small Region (ITL 3)
TLL42 South West Wales
Delivery Location
TLL14 South West Wales

Local Authority
Pembrokeshire
Electoral Ward
Pembroke Dock: Central
Westminster Constituency
Mid and South Pembrokeshire

Supplier Information

Number of Suppliers
1
Supplier Name

THE BRITISH PILGRIMAGE TRUST

Further Information

Notice Documents

  • https://www.sell2wales.gov.wales/search/show/search_view.aspx?ID=JAN385377
    Development and Management of a New Cross-border Pilgrimage Route between Ferns and St Davids and Associated Tourism Products under the Ancient Connections Project - Pembrokeshire County Council, on behalf of the Wexford/Pembrokeshire EU funded arts, heritage and tourism project Ancient Connections, wish to contract a not-for-profit entity or commercial company to oversee, develop and promote a new pilgrim route between Ferns in Wexford, Ireland and St Davids in Pembrokeshire, Wales as well as co-ordinate and market related tourism products. This contract is part of a wider cross-border heritage and arts programme called Rediscovering Ancient Connections - The Saints (abbreviated to Ancient Connections). The Ancient Connections project is a EU - Ireland Wales ETC cross-border arts and heritage project, linking the two regions of North Wexford (Ferns/Enniscorthy/Gorey) and North Pembrokeshire (St. Davids/Fishguard/Goodwick).

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