Award

Wales Way Creative Cultural Heritage Interpretation and Animation

POWYS COUNTY COUNCIL

This public procurement record has 1 release in its history.

Summary of the contracting process

The public procurement process for the "Wales Way Creative Cultural Heritage Interpretation and Animation" contract is being led by Powys County Council, based in Llandrindod Wells, Wales. This tender belongs to the services category, specifically focusing on sales, marketing, and administrative services related to tourism affairs. The tender was issued on 9th February 2021 and the deadline for submissions was 1st March 2021. The award phase of the contract concluded on 8th March 2021, with Brickwall selected as the successful supplier, following an open procurement method where three bids were received.

This contract presents substantial growth opportunities for businesses within the tourism sector, particularly those involved in marketing, sales, and consultancy services. Businesses that specialise in creative cultural heritage, community engagement, and sustainable tourism initiatives would particularly benefit from this project. Additionally, companies with expertise in software solutions for marketing and advertising would be well-suited to compete for similar future tenders, contributing to the development of high-quality tourism experiences in Wales.

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Notice Title

Wales Way Creative Cultural Heritage Interpretation and Animation

Notice Description

Powys County Council will assume the lead role in the contract, working closely within the project team and partners steering group. All activity will be overseen by Powys County Council Tourism, who sit within the Councils Regeneration Team.* The project is being led by Powys County Council in partnership with Local Authorities: Conwy, Gwynedd, Merthyr Tydfil, Rhondda Cynon Taff, Cardiff, Ceredigion and Brecon Beacons National Park Authority.* The project area covers all of the above local authority areas, with specific reference to the Cambrian Way catchment and in part the Coastal Way (Ceredigion catchment* Across the area tourism is a significant economic sector, as such it is vital that tourism develops in a sustainable manner that not only enhances the rural communities but also that of the valued natural environment, with its strong conservation ethos.The strategic contextThe Welsh Government Tourism Strategy for Wales, 'Partnership for Growth' outlines the importance of Destinations for future tourism activity and in terms of growing the value of tourism to the economy of Wales.In brief, the focus for Visit Wales is on building the National brand, whilst assisting to develop effective partnership working within tourism, at a destination level, to deliver:* high quality, 'reputation changing' product that enhances the visitor experience and delivers enhanced customer satisfaction; more professionalism and higher aspirations amongst the tourism trade; and an enhanced sense of place in the local tourism offer.The role of this contract is add value to regional and national work, undertaken by Visit Wales and Local Authorities in addition to on-going work in other destinations.

Publication & Lifecycle

Open Contracting ID
ocds-kuma6s-108102
Publication Source
Sell2Wales
Latest Notice
https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=108102
Current Stage
Award
All Stages
Award

Procurement Classification

Notice Type
S2W Notice - Website Contract Award Notice
Procurement Type
Standard
Procurement Category
Services
Procurement Method
Not Specified
Procurement Method Details
Not specified
Tender Suitability
Not specified
Awardee Scale
Not specified

Common Procurement Vocabulary (CPV)

CPV Divisions

48 - Software package and information systems

72 - IT services: consulting, software development, Internet and support

75 - Administration, defence and social security services

79 - Business services: law, marketing, consulting, recruitment, printing and security


CPV Codes

48480000 - Sales, marketing and business intelligence software package

48481000 - Sales or marketing software package

72212480 - Sales, marketing and business intelligence software development services

72212481 - Sales or marketing software development services

75125000 - Administrative services related to tourism affairs

79340000 - Advertising and marketing services

79342000 - Marketing services

79342100 - Direct marketing services

79413000 - Marketing management consultancy services

Notice Value(s)

Tender Value
Not specified
Lots Value
Not specified
Awards Value
Not specified
Contracts Value
Not specified

Notice Dates

Publication Date
8 Nov 20214 years ago
Submission Deadline
Not specified
Future Notice Date
Not specified
Award Date
28 Feb 20214 years ago
Contract Period
Not specified - Not specified
Recurrence
Not specified

Notice Status

Tender Status
Not Specified
Lots Status
Not Specified
Awards Status
Not Specified
Contracts Status
Active

Contracting Authority (Buyer)

Main Buyer
POWYS COUNTY COUNCIL
Contact Name
Grant Thomas
Contact Email
grant.thomas@powys.gov.uk
Contact Phone
+44 01597826000

Buyer Location

Locality
LLANDRINDOD WELLS
Postcode
LD1 5LG
Post Town
Llandrindod Wells
Country
Wales

Major Region (ITL 1)
TLL Wales
Basic Region (ITL 2)
TLL4 Mid and South West Wales
Small Region (ITL 3)
TLL41 Mid Wales
Delivery Location
Not specified

Local Authority
Powys
Electoral Ward
Llandrindod South
Westminster Constituency
Brecon, Radnor and Cwm Tawe

Supplier Information

Number of Suppliers
1
Supplier Name

BRICKWALL

Further Information

Open Contracting Data Standard (OCDS)

View full OCDS Record for this contracting process

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The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector. It is widely used by governments and organisations worldwide to report on procurement processes and contracts.

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