Digital Optimisation Implementation Support
Description: Please note this project has potentially three elements to it. You may express an interest to all three if applicable, if not please express an interest where applicable. The council is seeking to commission implementation support to assist with to key digital optimisation activities. An independent audit and review of its Financial Assessment Process. The review is to assess the effectiveness, efficiency, compliance, consistency and customer experience of the current process and identify opportunities for improvement. Alongside this the council is looking to invest in a digital marketing solution to improve Foster Carer recruitment through targeted audience identification, tailored messaging and enhanced digital engagement. The council requires specialist implementation support capable of delivering a propriety methodology, covering content development, channel strategy, audience targeting, enquiry generation, recruitment process optimisation (read more...)
Summary: Torbay Council intends to commission specialist implementation support for two digital improvement activities: an independent audit and review of its financial assessment process, and digital marketing to improve foster-carer recruitment. The financial assessment review is to examine effectiveness, efficiency, compliance, consistency and customer experience, then identify improvements. For recruitment, support is intended to help the council make effective use of a digital marketing solution through audience identification, tailored messages and stronger digital engagement. The work also covers content development, channel strategy, audience targeting, generating enquiries, improving the recruitment process and realising benefits. Suppliers may express interest in either activity or both, depending on their capabilities. Delivery is for Torbay Council in Torquay, Devon.